MyHub Discover Integration

A sustainability-discovery layer inside MyHub, Microsoft's campus app, that helps employees find, understand, and track the sustainability systems built into the places around them.

Problem
Make physical campus experience more engaging with sustainability branding.
Role
Lead Experience Designer · framed the 0→1 opportunity and led it to exec approval
Team
2 designers (Microsoft contractors) · Real Estate & ECM, brand, eng (Microsoft partners)
Timeline
2022 Q4 – 2023 Q2
Outcome
55% discovered 3+ sustainability features in their first week
Key Contribution
Experience strategy · IA · discovery user journey · AR design + testingPart 02 →
Platform
Mobile (MVP), Microsoft HoloLens (future)
Microsoft's new campus—a living lab for sustainability in a post-pandemic world.
Isometric map of one employee's campus day, every step connected through the app — home, shuttle, parking, arrival, wayfinding, desks, food, meeting rooms

Give employees a reason to come in.

With hybrid work, Microsoft focused on campus experiences employees couldn't get at home.

Two people reading the interpretive signage panels outside the Thermal Energy Center

Go beyond physical signage.

Signs could explain visible features nearby, but struggled to reveal systems buried underground or connect stories spread across campus that is still under construction.

Microsoft's January 2020 climate announcement — screens behind the executives read: carbon negative by 2030, remove historical emissions by 2050, $1 billion climate innovation fund

Bring Microsoft's sustainability brand to life.

Microsoft had an ambitious climate mission and remarkable campus infrastructure, but employees had little visibility into either.

The infrastructure was doing its job. The experience wasn't telling its story.

That was the design opportunity.

The invisible, made discoverable
Landing — the MyHub launch screen
Screen 00Existing MyHub
Landing
Opens MyHub, the app employees already use for campus
Dashboard — the discovery layer inside Microsoft's Viva employee app
Screen 01Existing MyHub
Dashboard
Lives inside Microsoft's Viva employee app
Discover — 35 hidden sustainability features across East Campus
Screen 02
Discover
35 hidden features to unlock across campus
AR Camera Overlay — carbon stories pinned to the real building
Screen 03
AR Camera Overlay
The AR lens — carbon stories on the real building
Feature Detail — the full story behind one feature
Screen 04
Feature Detail
The full story behind one feature
Milestone — feature-unlocked moment after a discovery
Screen 05
Milestone
Discovery unlocks a milestone moment
My Impact — discovery-linked sustainability stats
Screen 06
My Impact
Discoveries unlock category-linked impact stats
Part 02 · The AR Experience Screen 03 has a story of its own. Most of the time, the camera hasn't found the building yet. Part 02 is how the layer still works — distance, layering, and one walk in seven states. Read Part 02
How discovery works

User journey

TRIGGERREVEALUNDERSTANDTRACK · RESUME EMPLOYEE AIntentional discoveryOpen Discovery in MyHub BDiscovery on a routeTap a nudge during navigation CSpontaneous discoveryTap a nearby-feature notification AR overlay Feature detail A · CTrack progress BResume navigation VISITOR Printed QR code No AR Web page Nothing to track

The discovery loop

TRIGGERREVEALADiscover tileTap Discover on the dashboardEXISTING MYHUBBDirections nudgeBanner while planning a routeEXISTING MYHUBCNear a featureLock screen · within 100 ft (30 m)AR camera overlayAll three land hereDashboard with the Discover tileDiscover list with Open in ARDirections banner: sustainability feature nearbyLock-screen notification: sustainability feature nearbyAR camera overlay on the Thermal Energy Center
REVEALUNDERSTANDAR camera overlayWhere all three triggers landA · CFeature detailComplete the feature, then track itBOn a routeRead, then resume navigationAR camera overlay with View the full storyFeature detail with Complete this featureFeature detail on a route with Resume navigation
UNDERSTANDTRACKA · CFeature detailTap Complete this featureMilestoneThe feature is now discoveredMy progress7 of 35 features foundFeature detail with Complete this featureMilestone: Thermal Energy Center discoveredMy progress: 7 of 35 features discovered
Wayfinding — discovery, mapped

Every story pinned to where it lives

An Explore map keeps the digital layer and the physical campus in sync — each sustainability feature sits exactly where it stands, so discovery feels like exploring a place, not scrolling a list.

Outcome
80%
Completed their first discovery independently within two minutes
55%
Discovered 3+ sustainability features in their first week
+38 pp
Improvement in understanding campus sustainability features and their connection to Microsoft’s commitments

Sample size · 100 users

Continue the story · Part 02
The AR Experience — MyHub
→